Blue tape art

Explore Bismarck State College Day is Tuesday. The event brings hundreds of potential students to campus and many of them to the Graphic Design and Communications Department.

This year the freshmen GDC students helped roll out a “welcome mat” for the visitors. Working with instructors, they created a giant GDC logo that begins on the wall and ends on the floor of the department using blue painter’s tape. The logo appears stretched or distorted when viewed from everywhere but a single spot in the hallway. It’s a great optical illusion.

The students also created a large QR code that, when scanned with a smart phone, will bring viewers to this Web site.

The logo project forced students to look at the entire image and make adjustments for aesthetics as they worked. The QR code project emphasized accuracy and measuring. Both projects encouraged collaboration and helped students build relationships within the class.

Check out the stop action videos of the projects being created below.

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